Digital Petroleum Week
Digital Petroleum Week, a virtual conference & expo, is a global gathering that connects key players in the digital commoditech ecosystem. It provides attendees a platform to be inspired, enhance their knowledge, network and formulate risk management and investment strategies to address the current challenges in the oil trading sector.
The Conference
Digital Petroleum Week brought together thought-provoking entrepreneurs and digital evangelists to interact on a single platform and to gain insights into some of the most transformative developments in the oil tech sector.
What We Did
Marketing For Tech successfully handled the end-to-end organization and promotion of Digital Petroleum Week (London and Singapore) focused on the oil trading technology ecosystem.
Key Responsibilities:
- Branding: Designed the conference logo and visual identity.
- Event Production: Organized and executed the full digital experience from start to finish.
- Speaker Management: Coordinated speakers for 30+ sessions.
- Moderation: Hosted and moderated sessions, including live Q&A segments.
- Digital Promotion: Planned and executed comprehensive digital marketing campaigns across:
- Social media platforms (LinkedIn, Twitter)
- Paid advertising (LinkedIn Ads, Google Ads)
- PR:
Developed and distributed press releases to the media. We worked with key industry media to secure pre- and post-event coverage, increasing awareness and participation
- Partner Marketing: Collaborated with aligned industry events for cross-promotion, extending audience reach and enhancing credibility.
- Email Marketing: Developed and ran multi-phase email campaigns for Pre-event invitations and awareness, Attendee engagement during the event, and Post-event follow-ups and content distribution
What We Achieved
The results speak for themselves. Below you can see the numbers from these events.
1500+
TOTAL REGISTRATIONS
67
COUNTRIES
30+
SPEAKER SESSIONS
