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MARKETING FOR TECH

MOBILE APP MARKETING

When it comes to marketing a new mobile app, it's best to start planning your marketing strategy well-before app development is completed.

We work with companies on a number of pre-launch, launch and post-launch marketing initiatives including:

Pre-launch

  • Market research
  • Messaging
  • App description
  • App store optimization
  • Promotional plan
  • Microsite
  • App trailer
  • Targeted media & influencer list
  • Press and media kit
  • Pre-announcement to selected media

Launch & Post-launch

  • Issue press release
  • Press/media outreach
  • Digital marketing & promotion
  • Social media marketing
  • Submission to app awards
  • Campaign reporting
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